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The soft power of the tangled Thai utility pole

January 19, 2024

In recent weeks, new efforts to promote tourism have focused on offering special visas to foreigners interested in various aspects of soft power, among them learning Thai boxing, Thai culinary skills, and more.

Thai soft power contest invites public to set 5 Guinness world records

January 17, 2024

Want to set the world record for wearing elephant pants or eating street food? The Tourism Authority of Thailand is inviting people to enter a contest to achieve five new Guinness World Records that showcase Thai soft power.

SATURDAY, JUNE 20, 2020

The Phi Ta Khon Ghost Festival will not be held this year, the chief of Dan Sai district in Loei province said on Saturday (June 20).

Ghostly gathering

TUESDAY, JUNE 05, 2018

Loei’s best-loved festival returns to Dan Sai district from June 16 to 18 with hundreds of the masked villagers taking to the streets for the colourful processions celebrating the Bun Luang and Phi Ta Khon Festivals.

Spirits for the soul

WEDNESDAY, APRIL 19, 2017

While Westerners go trick-or-treating at Halloween night, villagers in Dan Sai district Loei province have their own fun spiritual celebration with the ghostly Phi Ta Khon festival that takes place from June 24 to 26.

Of ghoulies and ghosties

TUESDAY, JUNE 07, 2016

Residents of Dan Sai in Loei province are getting ready to celebrate Phi Ta Khon, one of Thailand’s most colourful and vibrant festivals.

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The soft power of the tangled Thai utility pole

Thai soft power contest invites public to set 5 Guinness world records

Loei to skip popular ghost festival this year

Ghostly gathering

Spirits for the soul

Of ghoulies and ghosties